That’s why we’re especially pleased to welcome back Séverine Marchal, who is rejoining Experticket as a Senior Business Solutions Consultant after having previously been part of our team.
Her return brings something particularly valuable: she knows Experticket from the inside, but she comes back with new experiences and a broader perspective on technology, business, and solution design.
From Business Problem to Solution
Séverine will be working on a critical phase of our projects: discovery.
Before discussing features or integrations, the goal is to understand how each business actually operates: how it structures its offerings, how it sets its prices, what channels it uses to sell, how it manages its distribution, and where the main operational friction points occur.
This insight enables something fundamental: designing solutions based on the reality of the business, rather than adapting the business to the limitations of a technology.
For leisure operators, theme parks, and other tourism businesses with multiple products, channels, and systems, this phase has a direct impact on the project’s complexity, implementation time, and the solution’s ability to grow alongside the business.
Technology in the Service of Scalability
In her new role, Séverine will work with sales, marketing, and operations teams to transform business needs into viable and scalable technology projects.
This involves properly sizing projects from the outset, identifying dependencies and integrations, and establishing a clear foundation for implementation teams to build upon.
Her profile combines this business acumen with technical expertise in SaaS, enterprise solutions, AI integration, and software development.
This combination is increasingly essential in an industry where technology is no longer merely an operational tool: it determines the ability to sell, distribute, automate processes, and deliver a consistent customer experience across all channels.
A European Perspective
Séverine works in French, Spanish, and English—a skill particularly relevant for Experticket and for a business that operates across various European markets.
Distribution models, operations, teams, and customer expectations are not the same across all markets. Understanding these differences is an essential part of designing a solution that works beyond a single context.
We are therefore delighted to welcome back a professional who is already familiar with our platform and our way of working, and who can now also bring new experiences and a fresh perspective.
“I’mvery happy to be back at Experticket and to take on this new phase from a different perspective. Having gotten to know the company and its projects from the inside, I’m returning with new experiences and eager to contribute to the discovery and design of solutions, helping our clients turn complex needs into technology projects that deliver real value to their businesses.”
Séverine Marchal
Senior Business Solutions Consultant
Welcome back to Experticket, Séverine.