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mayo 2026

Experticket reinforces its expansion in France after participating in the 25th edition of Les Rencontres du SNELAC 2026

On May 19 and 20, 2026, Experticket participated in the 25th edition of Les Rencontres du SNELAC, the main professional meeting of the leisure parks, attractions and cultural spaces sector in France. The event, organized by the Syndicat National des Espaces de Loisirs, d'Attractions et Culturels (SNELAC), took place this year at the emblematic OK Corral theme park, located in Cuges-les-Pins, near Marseille.

Experticket's participation in this workshop is part of our strategy of consolidation and growth in the French market, where we currently work with international references such as Puy du Fou or ZooParc de Beauval and where we continue to strengthen our presence as a technology partner specializing in ticketing, access control and SaaS solutions for parks and cultural spaces.

SNELAC: the major meeting point for leisure and culture in France

SNELAC represents nearly 600 companies linked to the leisure, culture and attractions sector in France. Its members include some of the most important operators in Europe, such as Disneyland Paris, Parc Astérix, Futuroscope, Walibi, Nigloland, Jardin d'Acclimatation, the Eiffel Tower and Puy du Fou.

Each year, Les Rencontres du SNELAC brings together management teams, operations, innovation, marketing and technology managers from theme parks, zoos, aquariums, museums, castles and natural spaces. More than a traditional trade show, it is a highly specialized workshop where strategic relationships, business opportunities and discussions on the future of the sector are generated.

The 2026 edition has once again confirmed the excellent health of the French leisure industry. According to data shared by the organization, the event brought together more than 700 participants and 160 exhibitors in two days marked by networking, professional meetings and the exchange of experiences between operators and technology providers.

OK Corral: an iconic setting for the 25th anniversary

To celebrate the 25th anniversary of Les Rencontres du SNELAC, the organization chose as its venue the OK Corral theme park, one of France's historic parks and a benchmark for family entertainment in the Provence-Alpes-Côte d'Azur region.

Founded in 1966 and themed on the American Wild West, OK Corral is celebrating its 60th anniversary this year and has established itself as a regional park of reference. The site receives nearly 400,000 visitors per year, mainly family and regional tourism.

For two days, the park was transformed into the epicenter of the French leisure and culture sector. The first day was dedicated to the setting up of stands and an informal welcome dinner, which created a friendly atmosphere between operators and partners. The second day was dedicated to the professional workshop, business meetings and a final gala accompanied by entertainment and networking activities.

Experticket continues to strengthen its international positioning

Experticket's presence at SNELAC 2026 responds to a clear roadmap: consolidate our position in the French market and continue to grow alongside some of the most demanding and recognized operators in Europe.

France currently represents one of the most relevant strategic markets for the leisure and theme park sector. The country has a highly professionalized industry, strong technological investment and a great culture of innovation applied to the visitor experience.

In this context, Experticket continues to strengthen its role as a technology provider specialized in integrated ticketing and visitor management solutions.

Our SaaS platform allows to integrate in a single ecosystem:

  • Online and physical ticket sales.
  • Access control.
  • Capacity management and reservations.
  • Sale of complementary services.
  • Multichannel distribution.
  • Commercial management and advanced analytics.
  • Integration with third party systems.

All this with a focus on maximizing revenue, optimizing operations and improving the visitor experience.

Strategic networking with key operators in the sector

During the workshop, the Experticket team held meetings with some of the main French operators in the leisure and culture sector.

Among others, we had the opportunity to meet and share impressions with representatives of Compagnie des Alpes, Vulcania, Nausicaá, Nigloland, Batorama or OK Corral among many others.

These meetings allow Experticket to know first-hand the real needs of the French market, to identify new trends and to continuously adapt our technological proposal to the operational challenges of cultural parks and venues.

In addition to commercial prospecting, SNELAC is also an ideal environment to reinforce relationships with current clients and strategic partners, strengthening an increasingly solid collaboration network within the European leisure ecosystem.

A firm commitment to the French market

Continued participation in events such as SNELAC reflects Experticket's commitment to internationalization and, especially, to growth in France.

In recent years, the company has consolidated reference projects in the country and has strengthened its commercial and operational structure to respond to the specific needs of the French market, one of the most competitive and advanced in Europe in terms of visitor management and ticketing.

The trust placed in Experticket by clients such as Puy du Fou or ZooParc de Beauval is an important endorsement to continue growing in the territory and demonstrates Experticket's capacity to operate in complex and highly demanding environments.

The company's international strategy is based on several fundamental pillars:

  • Customer proximity.
  • Technological flexibility.
  • Adaptability.
  • Continuous product development.
  • Sector specialization.

This combination allows Experticket to compete successfully in highly professionalized international markets and to continue expanding its presence in new cultural and tourism projects.

Industry trends: visitor experience and digitalization.

One of the most relevant aspects of SNELAC is the possibility to detect where the leisure sector and cultural spaces are evolving.

The conversations held during the event confirm several trends that will mark the immediate future of the industry:

End-to-end digitization of operations.

Operators are increasingly looking for unified platforms capable of centralizing ticketing, access, CRM, catering, stores and data analysis in a single technological environment.

Smoother, more personalized experiences

Reducing friction in the purchase and access process continues to be a priority. Mobile-first solutions, digital check-ins and operational automation continue to gain prominence.

Intelligent data management

Advanced analytics and visitor insights are becoming essential tools to optimize revenue, improve marketing campaigns and increase loyalty.

Sustainability and operational efficiency

Sustainability was very much present during the event, especially through the "Divertissement Durable" award, which recognizes responsible initiatives within the sector.

More and more operators are looking for solutions that allow them to optimize resources, reduce operating costs and improve the energy and logistical efficiency of their facilities.

The value of face-to-face meetings

Beyond technology, events such as SNELAC highlight something fundamental: the importance of personal relationships and direct exchange between professionals in the sector.

The workshop made it possible to share real experiences, discuss common challenges and generate strategic conversations that would be difficult to have in other formats.

For Experticket, these types of meetings are essential to continue evolving as a company and to continue offering solutions aligned with the real needs of parks, museums and cultural venues.

A sector in full transformation

The European leisure market is undergoing an accelerated transformation. Operators are increasingly demanding tools that are flexible, scalable and capable of integrating into complex technological ecosystems.

The combination of user experience, operational efficiency and analytical capacity has become a differential factor for any leisure or cultural venue.

In this scenario, Experticket continues to work to position itself as one of the benchmark technology partners in Europe, providing innovative solutions and a highly specialized approach.

Thank you SNELAC, see you in 2027 at Disneyland Paris!

From Experticket we would like to thank the entire SNELAC organization and the OK Corral team for the excellent welcome and the impeccable organization of this 25th edition.

We would also like to thank the time shared with customers, operators, partners and industry professionals with whom we were able to exchange ideas, experiences and future projects.

Our participation in SNELAC 2026 was a new step forward in our international strategy and reinforces our ambition to continue growing in the French market alongside some of the most important operators in Europe.

We continue to work to offer the best technology for theme parks, cultural spaces and leisure venues.

See you at the next edition.